Lead Digital Designer for automotive dealership software company

2015 – 2017

The Challenge

Create and build a new automotive dealership software website with updated features and content.  Also, to create marketing collateral such as customized HTML email campaigns, banner ads, and one-page marketing sheets.

The Solution

Met with stakeholders and held user tests to identify usability and organization issues. Worked with graphic designers and developers to create a new and improved website and marketing strategy.


  • Marketing
  • UI/UX
  • Strategy
  • Email Campaigns
  • Web/Responsive